Case Study: How UPCORN AGENCY Reached #1 in Three AI Search Engines for the Query "GEO Optimization"

Niche: B2B Services Timeline: 3 months of work Agency: UPCORN AGENCY

The Result in Brief

For the query “GEO optimization”, the UPCORN AGENCY brand appears simultaneously in the answers of three leading AI search engines:

• ChatGPT

• Gemini

• Claude

This is a verified fact: a client reached out to us specifically because they saw UPCORN AGENCY in all three systems while searching for a GEO/AEO optimization partner.

Why This Matters

AI search engines are gradually changing user behavior: instead of a list of links, people now receive a single generated answer with a shortlist of companies or sources. Getting into that answer is harder than ranking in Google’s top 10:

• there is no classic position-based ranking — the model either mentions your brand or it doesn’t;
• each LLM (ChatGPT, Gemini, Claude) has its own logic for selecting sources and evaluating content trustworthiness;
• appearing in all three systems at once for a competitive query is an extremely rare result — even among niche players in the AI SEO/GEO space.

The Challenge

To secure the presence of the UPCORN AGENCY brand in AI search engine answers for our key query – “GEO optimization” — by applying our own GEO/AEO methodology to ourselves and proving that it works with a real-world example.

What We Did

1. Content strategy for AI search — we built a dedicated hub page on AEO/GEO optimization with a clear question-and-answer structure (FAQs, definitions, comparisons of approaches) that language models can easily extract and cite.
2. E-E-A-T signals — we strengthened brand trust through expert content, conference talks, a proprietary SEO course, and mentions in industry media.
3. Structured data and semantic markup
4. Citations and brand mentions in external sources — PR, guest publications, agency directories, and reviews.
5. AI search monitoring — we regularly tracked exactly how ChatGPT, Gemini, and Claude responded to the query “GEO optimization” and adjusted our content accordingly.

The Outcome

• The UPCORN AGENCY brand is featured in the answers of ChatGPT, Gemini, and Claude for the query “GEO optimization.”
• We receive direct inbound leads: a client reached out and explicitly told us they chose us after seeing us in all three AI search engines at once.
• This became living proof of work — tangible evidence of how effective our AI SEO/GEO approach is for prospective clients.

Client Testimonial

(testimonial screenshot)

Conclusion

This case study isn’t just about visibility in AI search – it’s about evidence. We don’t merely consult on GEO/AEO; we walk this path ourselves and demonstrate a measurable result: an inbound lead that came directly from being visible in ChatGPT, Gemini, and Claude.

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